The buyer’s journey is never the same for all people...
As a business owner, you need to respect a potential customer might think they’re ready, but after consulting with you, realize they haven’t considered a variety of components which might help their decision. Even if they have this realization early in their interactions with your team, it’s essential to be as helpful and transparent as possible. People appreciate when customer service reps don’t lay on the hard sell from the get-go. We all like to do business with those that care about us. If your prospect isn’t ready, and you don’t pressure them prematurely, they will return to you when the time is right. Take the time to build and nurture the relationship. Source: Yeah Local
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December 2019
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