Be Friendly and Surprise Your Customers

Some businesses benefit from making their customers feel like family.
When your business model includes routine check-ups or frequent repeat customers, get to know them!
I always appreciate when the baristas at my local coffee shop greet me by name or already know my normal drink.
Taking the time to ask your customers about their lives (in a non-invasive way) will help them feel like family when they’re at your store or on the phone.
Source: Yeah Local